Those Support Our Troops licence plates on vehicles around Alberta have paid off in a big way.

Almost $2.5m has been raised for Alberta military families through sales of the plates.

The province launched its Support Our Troops program in 2014 and nearly 45,000 plates have been purchased.

The program is operated by Canadian Forces Morale and Welfare Services and provides financial support and assistance to military members and families.

"The men and women of the Canadian Armed Forces provide a tremendous service to our province, country and the international community and it is difficult to find ways to express our appreciation to them and their families for their service and sacrifice," says Minister of Service Alberta Nate Glubish. "It is inspiring to see these plates on so many Alberta vehicles, knowing the significant difference these donations have made to the lives of military families.

"We truly appreciate the Province of Alberta’s endorsement and support of this program, which serves as an excellent role model for other provinces who are putting in place similar programs," according to Sean N. Cantelon, CEO, Canadian Forces Morale and Welfare Services.

The plates are sold at Alberta registry offices for $75 plus applicable registry fees.

Of the total cost, $55 goes directly to the Canadian Armed Forces Support Our Troops program.

The government retains $20 from each plate sold to offset the cost of production and mailing.