You think you can hide? Think the authorities can't find you? Leading authority on Social Network Safety Paul Davis talked to students and parents Monday at Notre Dame Collegiate, and he says otherwise. His presentation featured Instagram, Twitter, Facebook, Snapchat, online privacy, texting, handheld devices and cyberbullying. He talked about the double edged sword technology can be.

"Speaking to students about accountability and responsibility using technology we're going to identify what they're using, how they're using it and advising them that their actions speak volumes based on who they are as an individual and for some of them, because they're still  accountable to their parents, they're still considered a minor. The actions on their devices and on social media not only affect them but it can affect their families as well".

Davis says how you use these tools says a lot about the user and has far reaching consequences when used inappropriately. If you think you can send compromising photos of someone or be a bully online you're mistaken. He says thinking you can hide online is as ridiculous as some of the rumours and photos people plaster all over the Internet.

"Cyberbullying is number one and distribution of inappropriate images is number two. It goes back to they think they're invincible and no one is going to find out what they're doing so they have this confidence built up that I can go online, say something, and I won't be held accountable for it because no one is going to find me".

Davis, an expert on social media has worked closely with police agencies, Canada Border Services Agency, Department of National Defense and has been a key note speaker with TEDx. Davis says that literally everything you do on a device or online is traceable back to you. Most social media apps like SnapChat still keep photos even though you've deleted them from your device or from the app itself. So, even though you think they're gone forever, you're wrong.

In the world of social media it's a free-for-all. He says parents aren't stepping up and should be taking a more active role and be more concerned about what their kids are doing with their devices and online.

"Cyberbullying is on the increase, wide distribution of inappropriate images is on the increase and that's because no one is parenting them and that's the bottom line".

Davis says that until this happens it will be difficult for real change to take place.